ITV Studios (formerly Granada Productions) is a television production company owned by the British television broadcaster ITV plc primarily based in London and Manchester. The company's history can be traced back to Granada Productions, which was founded in 1954 as Granada Television's in-house production arm. Granada Productions was renamed and rebranded in 2009 as ITV Studios, however, some of ITV Studios' subsidiaries, such as ITV Studios Australia, still carried the Granada name until 2013.
It not only makes programmes primarily for its parent company, but also for other networks such as the BBC and Channel 4. It was formed from a gradual amalgamation of the production divisions of all ITV-plc owned Channel 3 licensees which occurred from 1994 to 2004 and for a number of years thereafter following the creation of ITV plc.
The division is also responsible for ITV's production facilities The London Studios, 3SixtyMedia (based at ITV Granada and co-owned with BBC Studios and Post Production) and location hire company ProVision (based at ITV Yorkshire, with sales offices at ITV Granada and The London Studios). ITV Studios Global Entertainment (formerly Granada International and Granada Ventures) is responsible for sales of finished programmes, formats and commercial licensing deals.
Programmes on non-ITV channels (except S4C, which uses the name ITV Cymru as these programmes are actually made by ITV Wales) retained the Granada brand (examples are Channel 4's ''Countdown'' and ''The Royle Family'' for the BBC) until 2009. Many of the Programmes shown on ITV show the endboard featuring the ITV Studios logo after the credits as of 2009.
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